ThinkAd Platform

Understanding the Amazon Flywheel and why it's essential for every seller.

The Amazon Flywheel

ThinkAd-supported Amazon Marketplaces by ad unit & advertiser type

The Sponsored Ads You Can Optimize in ThinkAd Platform by Country and Advertiser Type

A comprehensive breakdown of limits on Campaigns, Ad groups, targets, etc. on SP campaigns

The Campaigns, Ad Groups & Target Limits for Each Ad Unit

A comprehensive list of constraints and special characters allowed in keywords, goal names, etc. on ThinkAd Platform and Amazon

Can I Use Special Characters in Keywords and Campaign Names?

How Different Keyword Match Types Bid on Search Terms for Sponsored Products

Guide to Keyword Match Types: Broad, Phrase, and Exact

Understanding the Daily Budget Logic for Sponsored Products, Brands, and Display Campaigns on Amazon

Daily Budgets on Amazon

How much time does a customer have to make a purchase after clicking on an ad for it to be attributed to that click?

Attribution Window

Bidding on an ASIN can make your ad appear on Amazon search results because the algorithm broadens ad placement to relevant searches.

Product Targeting Campaigns in Search Results

Learn how to avoid common product claim mistakes on Amazon that could lead to listing suspensions or policy violations.

How to Avoid Product Claims Mistakes on Amazon

Will the changes you make to your ThinkAd-optimized campaigns in Seller Central or AMS reflect in ThinkAd?

What Happens When I Make Changes to My ThinkAd Campaigns in Amazon?

Steps to ensure complete account access removal when transitioning to the ThinkAd platform

How to Completely Disconnect an Integrator

Learn about Amazon's bidding strategies, how they affect your campaign performance, and how ThinkAd optimizes them to maximize your ad spend

Campaign Bidding Strategies

Dmytro Balan

General Information

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